PPC Agency Cambridge | Where Marketing Works.. | Growth Architects

Our Services

PPC Management

Our PPC team designs, executes and optimises profitable paid marketing strategies. We use data-driven insights alongside a combination of creativity and advanced technology to drive highly performing campaigns that make noticable differences to your bottom line.

Our services include paid advertising services across search and social platforms, taking a data-driven approach to deliver the best possible return on your spend. Take a look at a selection fo our services below, or get in touch to discuss your requirements.

|Our PPC Services

Google Ads

Specialists in creating high performing campaigns across Search, Display and Shopping, our team uses a combination of technology and creativity to gain increased visibility and more sales at a profitable CPA.

Programmatic Display

Use the Google Marketing Platform's premium Display & Video 360 real-time bidding suite to expand your reach to targeted consumers via an unparalleled network of ad inventory.

Remarketing

Make more of your existing website traffic by displaying adverts to people who have previously visited your site whenever they visit sites on the Google Display Network (GDN).

Display Advertising

Achieve strategic online placements and advertise your business to a targeted audience through Google's contextual advertising network, the Google Display Network (GDN).

Bing Ads Management

For businesses seeking to explore the opportunities of Microsoft’s ever-growing search engine - also the default search engine for Yahoo.

Social Media Advertising

For businesses that want to reach their target audience through social networks such as Facebook, Twitter, LinkedIn and Pinterest.

PPC Reviews & Audits

Find out how well your existing campaigns are performing and where the opportunities for growth and improvement lie.

Google Shopping

Our ability to drive higher conversion rates and more profitable CPAs even in the most competitive Shopping sectors is unmatched.

Feed Optimisation

Feeds are an essential part of PPC advertising - especially if you're investing in Google Shopping. Optimisation of those feeds makes it easier for Google to use more of your information, improving your visibility and conversions as a result.

Google Ad Scripts

Google Ads scripts can be used to build custom solutions to real business challenges. We love creating custom scripts for clients to ensure the limitations of the Google Ads platform doesn't hold your account back.

Google Partner and Bing Partner Agency

Growth Architects are proud to be a Google Partner and Bing Partner for the management of PPC services.

Partner status means that both Google and Bing recognise us for exemplary service for our clients. An agency has Partner status when they have:

A high level of media spend across managed client accounts. High performance results through the delivery of solid revenue growth and campaign results. Strategies involving the latest channels and tools available across Search, Display, Shopping and Video.

Fundamentally, this important status gives our agency access to the latest insights and beta features available. Our ability to always be at the vanguard of digital marketing is something which truly sets us apart from most and our partnership with Google and Bing gives our clients the edge against competitors.

A scientific approach to paid search advertising

Time to remove guesses from the equation.

Online pay-per-click advertising can be overwhelming and intangible for those just embarking on a new campaign. Any agency responsible for running campaigns is not in the guessing game - the approach should always be scientific and data-driven - our agency will only make a decision when we have access to sufficient data to ensure we make the correct choice. Working in this way, we can ensure that our account management team is the best it can be.

Everyone of our employees champion the scientific approach to PPC management, applying principles of mathematics, user testing and insightful data analysis to inform every single decision and get the best return on your investment.

With our unique perspective, restrictions set in place by advertisement platforms, Google or Bing, represent opportunities. For our team, any restrictions we can bypass or use to our benefit will give our clients an advantage. Creating scripts which help us service our clients better is all part of the job and regardless of which platform we're working within, our clients always benefit.

Our account management, reporting and performance analsys takes into consideration every aspect of the campaign and our main priority will always be to provide handsome returns on your advertisement spend. We take the time to get to you know your business inside-out because there is never a successful no-one size fits all approach in PPC.

Technology focus

Our internal tools protect your media spend and automate complex management tasks to ensure an aggressive return. Fundamentally, our team of experienced account managers are supported by an extensive toolset of advanced software to ensure great results.

Innovative campaigns

We're constantly testing the limits of all of the advertising campaigns we work with and always use a proactive approach for keeping our clients at the forefront of the industry. Applying this methodology, we can ensure that we continue be great at what we do and continue to provide outstanding results for all of our clients.

Data-driven strategies

You won't find a hunch behind our doors, in our offices. We make decisions that are backed by data, statistics & clever algorithms. Combining proven techniques, data modelling and scientific analysis keeps us and our clients ahead of the pack.

Google Partner Accredited
Bing Partner Accredited
Facebook Business Manager
Google Data Studio Trusted

Why Work with a Google Partner Agency?

Deciding which agency to trust with your advertising campaign can be a difficult decision. Choosing to work with a Google Partner agency ensures you are working with professionals which are trusted by the world's largest search engine and advertisement platform which can deliver the results you are seeking.

Trust our accredited agency

Whenever you entrust an agency which has been accredited by Google or Bing, you can rest assured that you'll be receiving the highest standard of work. We believe in ethical marketing which delivers results for our clients and we pride ourselves on our progressive thinking which conforms with Google's guidelines. We will never put your website at risk of penalty of downgrading because we will never use or recommend unethical marketing techniques.

Working with a Google Partner

In addition to being a Google Partner, our team is heavily invested in Google Analytics which means we can help you capture and present your data more intelligently. Reach out to us or take a look at our services pages to find out how we can help your business grow using PPC.

Google Partner services

Search advertising capabilities

Growth Architects have demonstrated increased product performance and expertise in basic and advanced search concepts, including best practices for creating, managing, measuring and optimising search ad campaigns across the search network.

Mobile advertising capabilities

Growth Architects have demonstrated increased product performance and expertise in basic and advanced concepts in mobile advertising, including ad formats, bidding and targeting, and campaign measurement and optimisation.

Shopping advertising capabilities

Growth Architects have demonstrated increased product performance and expertise in basic and advanced concepts in shopping advertising, including creating a Merchant Center account and product data feed, and creating and managing Shopping campaigns.

Trusted by the worlds biggest

Providing PPC services is challenging as it requires dedication, constant-learning and staying ahead. We continually demonstrate the following.

Certified experts

Key members of our accounts management team have achieved the individual Google Ads certification. We ensure these members are kept to-to-date and share their expertise with the entire team. These members keep up to date on the latest tools, techniques and join refresher exams every 2 years.

Best practices

Best practice are at the heart of what we do and our team is determined to follow advertisement platform guidelines to maximise outcomes and provide reproducible processes..

Proven results

Our clients benefit from consistant results and we have proven this to Google. This means our clients get the return on investment they demand and we continue to be recognised as a Google Partner.

Stay Ahead

Our team receives access to the latest tools and resources from Google which means that we can spot opportunities before other businesses and help to keep you at the forefront.

Related services

website design call tracking for advertisements sales marketing consultancy search engine optimisation

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